Top Tech Investor Bets India Corner Shops Can Fight Amazon

  • Mom-and-pop stores may become e-commerce and lending enablers
  • Allure of kiranas has caught the eye of other online retailers
Photographer: Prashanth Vishwanathan/Bloomberg
Lock
This article is for subscribers only.

One of the most successful Silicon Valley-Asia venture capital firms is counting on the humble mom-and-pop store that dominates India’s retail landscape to hold its own against Amazon.com Inc. and Walmart Inc.

Menlo Park, California-based GGV Capital, a $6.2 billion investor in some of the biggest unicorns in the U.S. and China including Airbnb, Xiaomi Corp., and Slack Technologies Inc., is backing startups that serve the tiny, family-run businesses known as kiranas.